How to Link Facebook with WhatsApp: Step-by-Step Guide | Connverz

Furthermore, Facebook’s ‘Groups’ feature is crucial for the success of small and medium-sized businesses. It provides a platform for businesses to showcase their products and for customers to engage with them.

Unlock the full potential of your business by seamlessly connecting Facebook to your WhatsApp Business account. This integration offers a myriad of benefits, from streamlined communication and efficient customer management to enhanced marketing capabilities and secure transactions. Discover how linking these two powerful platforms can revolutionize your small or medium-sized business, empowering you to engage with customers more effectively and drive growth in today’s digital landscape.

Many businesses, especially those in e-commerce, use Facebook to sell and promote their products. Facebook has become the main channel for businesses to expand their online presence, reach local and global audiences, and engage with potential customers. Creating a Facebook page is like setting up a digital store for your business, where you can raise brand awareness by interacting with your audience regularly. The numbers prove it – studies show that over 70% of users worldwide visit a local business’s Facebook page at least once a week.

Therefore, keeping in touch with customers should be a top priority for every business. One way to do this is by linking your Facebook page to a WhatsApp Business Account. But how does it work? Can all users link Facebook to WhatsApp Business using a button? We’ll address these questions in this article

How to Link Facebook to WhatsApp Business API Number on Android or iOS Devices

Since WhatsApp became part of Facebook, businesses now have the option to use WhatsApp API for marketing and connect their Facebook page to WhatsApp Business accounts. This simplifies communication between businesses and customers and serves as an effective lead generation strategy. Through ads, potential customers can easily start a conversation on WhatsApp with just one click.

To get started, you’ll need to create a Facebook page for your company and set up your profile. You can find step-by-step instructions in our comprehensive WhatsApp business guide. This ensures your business has a branded profile, making it easy for customers to identify who they’re communicating with. With conversational commerce gaining traction, WhatsApp offers two solutions for businesses: the original Business App and the Business API version. Recognizing the limitations of the traditional app for rapidly growing businesses, WhatsApp introduced a comprehensive suite of solutions with the latter.

Once you’ve obtained your business number, follow the steps outlined below to link your WhatsApp number to your Facebook page.

Step 1: Go to your Facebook Business page and log in as the page administrator.

Step 2: Click on ‘Settings’ located under the ‘Manage Page’ section on the left side.

Step 3: In the left-hand column under ‘Page Settings,’ select ‘WhatsApp.’

Step 4: Enter your country code and click ‘Continue.’

Step 5: Enter the code you received via WhatsApp message into the field corresponding to the number you provided in the previous step, then click ‘Confirm.’

If you’ve recently created your business on Facebook, you may encounter a pop-up as the initial step, prompting you to connect your Facebook page and WhatsApp. In this step, you can directly add your phone number, or you can follow steps 1 and 2 to add it.

Step 6: Congratulations! You’ve successfully linked your WhatsApp account with Facebook.

You have the option to set WhatsApp as your primary button on your Facebook page. Simply click the “Set WhatsApp” button, and it will appear beneath the cover image of your page. If you prefer to do this later, you can select “Not Now.”

Once WhatsApp is set as your page button, it will replace any other button you previously had. After connecting your WhatsApp number to your Facebook page, you have some choices:

• Use WhatsApp as an Action Button: This option allows users to send messages directly to your WhatsApp number.

• Display WhatsApp Business Number on Facebook Page: Enabling this option will show your WhatsApp number in the About section of your Facebook page, making it easier for people to contact your business directly.

This is how your WhatsApp button will appear to customers and visitors on your Facebook page. They can simply click the button to initiate a conversation with your business directly.

Adding Facebook to your WhatsApp Business account offers several benefits:

Connecting Facebook to a WhatsApp Business account has revolutionized operations for small and medium-sized businesses (SMBs). This integration brings a plethora of benefits for both businesses and their customers. Here are some key advantages of linking Facebook to WhatsApp Business API:

1. Recovering Abandoned Carts: Businesses can now send automated reminders and notifications via WhatsApp, increasing the chances of recovering abandoned carts.
2. Boosting Conversions with Catalogs: WhatsApp Commerce allows businesses to send multi-product catalogs, which can lead to higher conversion rates.
3. Efficient Customer Management: With a shared team inbox, businesses can track, manage, and respond to customer inquiries faster, enhancing customer satisfaction.
4. Streamlined Order Confirmation: Confirming cash-on-delivery (COD) orders becomes effortless with a single click on WhatsApp.
5. Timely Notifications: Businesses can send automated notifications for payments, orders, and shipping updates, ensuring customers stay informed throughout the purchasing process.
6. Enhanced Communication: Rich-media files, quick replies, and pre-approved WhatsApp templates enable businesses to respond to messages faster and more effectively.
7. Centralized Interaction Dashboard: A centralized dashboard facilitates managing interactions across WhatsApp and Facebook, providing a seamless experience for businesses.
8. Quick Replies and Automation: Businesses can utilize quick replies and WhatsApp automation to promptly respond to customer inquiries and messages.
9. Automated Responses: Creation and management of automated responses further streamline customer communication and support processes.
10. Secure Communication: Leveraging WhatsApp’s end-to-end encryption ensures secure communication between businesses and customers.
11. Effective Advertising: Integration with Facebook’s advertising and targeting tools enables businesses to run targeted marketing campaigns, reaching the right audience with relevant messaging.
12. Integration with Business Tools: WhatsApp can be integrated with other business tools and systems, enhancing efficiency and productivity.

Overall, connecting Facebook to WhatsApp Business API offers SMBs a comprehensive solution for efficient communication, customer management, and marketing, ultimately contributing to business growth and success.

Connect with our team, and we’ll schedule a personalized one-on-one demo to demonstrate how Connverz can align with and enhance your business communication. This will provide you with valuable insights into the platform’s features and benefits. Feel free to reach out, and we’ll be happy to guide you through the process of leveraging Connverz for an efficient and streamlined messaging experience.